fashiontent

A diary of thoughts and musings on everything to do with fashion, lifestyle, photography, music, art and trends.

Wednesday, 18 January 2012

Versace and Lanvin for H&M - Fashion Film Genius

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Lanvin for H &M, a brilliant  Fashion Film to promote the new collection. It is fun quirky and totally fascinating to watch. More th...
Thursday, 12 January 2012

The Chinese are sustaining the European Luxury market

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I spotted these Chinese shoppers in Berlin last October The Chinese and other 'new rich' nations are snapping up not just the lux...
Wednesday, 11 January 2012

Original 1970s glam in the form of Jerry Hall

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Jerry Hall at the height of her allure Check out this wonderful promo film of Brian Ferry singing ' Let's stick together' ...
Sunday, 8 January 2012

Aquascutum flies the quality flag by using British tailoring skills

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One of Aquascutum's more successful  advertising campaigns Well done Harold Tillman for keeping some of Aquascutum produced in t...
Thursday, 5 January 2012

Ethics focus on British luxury fashion Brands - Mulberry & Burberry

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I really like everything about Christopher Bailey's design leadership at Burberry and Mulberry's brilliant rise in fashion status...
Tuesday, 20 December 2011

Lanvin Film staring 'dancing' Raquel Zimmermann and Karen Elson

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We are living in a time where dance is de rigueur whether it be a watching Strictly come Dancing winner Harry Judd the Drummer from rock...
Monday, 12 December 2011

Jean Seberg, Mia, Carey Mulligan, Michelle Williams short hair a great look for 2012

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Michelle Williams looks fabulous with short hair  Carey Mulligan doing an Edie Sedgwick impersonation, short hair suits her so well. ...
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Fashiontent
Fashiontent was created as a fashion communication forum as well as an enterprise to promote new UK fashion brands at home and abroad, a mix of PR and a one to one bespoke service means that all my fashiontent clients win, this includes specialist advertising branding concepts for photoshoot production. Clients - Burberry, Kering Group, Inditex, British Fashion Council, LVMH, Farfetch, Marks and Spencer, Nike, Jack Wills, H&M Group, All Saints, Arcadia Group, Amazon and YOOX Net-a-Porter Group, John lewis. Inclusivity matters, sharing opportunity and encouraging innovation and creativity to fulfil the potential in everyone is important to me. Intro to Slow Fashion - new online course - Check out ecostylebee on instagram. I teach 'Art Direction for Fashion' at Central Saint Martins London, online and onsite. I am an Alumna of The London College of Fashion. Follow me on twitter, instagram ( fashiontentt) or facebook my website www.schelay.co.uk 'Art Direction for Fashion CSM London' Facebook group is a creative forum for collaborative projects and test shoots if you want to register please ask to join. Entry is vetted.
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