fashiontent

A diary of thoughts and musings on everything to do with fashion, lifestyle, photography, music, art and trends.

Wednesday, 23 July 2014

ID Editorial White Hot - Art Direction for Fashion course - Schelay McCarter

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This is the full collection of cropped and selected shots for the ID magazine fashion editorial called 'White Hot' . When the s...

Kim Watson shoot for CSM London Art direction for Fashion Course - shot 8

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The Results This was the last shot taken on what was a very full day of creative Art Direction action ! Begum the Art director wanted...
Tuesday, 15 July 2014

Schelay McCarter photographer for the White Shirt company - Perfekcija 2014

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I have been art directing photoshoots for a while now and have learnt masses about natural lighting. So I jumped at the chance to be the ...
Monday, 14 July 2014

Photoshoot Kim Watson - Shot 7 - 'White Hot' Art Direction For Fashion CSM London

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The Granary Road building is a vast space with a diverse collection of interesting areas to use as back drops for photography. The eve...
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Fashiontent
Fashiontent was created as a fashion communication forum as well as an enterprise to promote new UK fashion brands at home and abroad, a mix of PR and a one to one bespoke service means that all my fashiontent clients win, this includes specialist advertising branding concepts for photoshoot production. Clients - Burberry, Kering Group, Inditex, British Fashion Council, LVMH, Farfetch, Marks and Spencer, Nike, Jack Wills, H&M Group, All Saints, Arcadia Group, Amazon and YOOX Net-a-Porter Group, John lewis. Inclusivity matters, sharing opportunity and encouraging innovation and creativity to fulfil the potential in everyone is important to me. Intro to Slow Fashion - new online course - Check out ecostylebee on instagram. I teach 'Art Direction for Fashion' at Central Saint Martins London, online and onsite. I am an Alumna of The London College of Fashion. Follow me on twitter, instagram ( fashiontentt) or facebook my website www.schelay.co.uk 'Art Direction for Fashion CSM London' Facebook group is a creative forum for collaborative projects and test shoots if you want to register please ask to join. Entry is vetted.
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