Sunday 16 May 2010

St Tropez - key trends 2010


Ethnic trend - characterised by accessorising with a tapestry bag

A 1970s maxi print dress a la Ozzie Clarke, a key silhouette for this summer in the sun, wear this with long beads on or off the shoulder and keep cool and be cool by wearing this look with a Panama hat.

A sexy midi dress with feminine lace hem flutes a wonderfully glamourous and elegant look for a special occasion.

Beads are big this season! check out the homage to the Fruit du Mer here....

A reference to the emerging 'craft' trend going main stream found here on bags in a swanky boutique in one of the exclusive shopping maze like lanes in the centre of St Tropez.

Our British Mini is not only loved dearly in the UK - it is a cult design icon in the rest of Europe and the world.


Multi coloured and print and embroidered bandanas found in the St Tropez market point to this cool Mediterranean accessories trend...

Panamas, and floppys also de rigueur in the summer sun in St Tropez


Bold 1970s inspired florals found in St Tropez market


Floaty easy to wear cool whites in fresh small cotton prints a classic wardrobe item here.



bold 1970s brights again ...very popular for the evening, worn with teetering sexy platforms or flat gladiator sandals a great summer look.



The Boho look predominated in St Tropez, right on trend colourful bold prints were to be found on a variety of outfits from simple tunic tops to long fringed and fluted exotic maxi dresses. Tapestry bags and exotic tribal and ethnic leather bags and shoes were de regueur here. Gladiator sandals with spangly gems or ethnic beads sparkled in the Mediterranean sun perfectly. White is the classic wardrobe essential in the Med, and is worn with simple style and verve by all.