Tuesday 17 December 2019

Purple Magazine Editorial story to show case Spring Summer 2020 key style curation







 The Creative Team
















Shot Sequence Planning

















This inspirational Multimedia concept was evolved last week on the Xmas Edition week of Art Direction for Fashion onsite at Central Saint Martins UAL Granary Square site London.


The short course Art Direction for Fashion runs 6 times onsite in a weekly format.



This team of two Art Directors had not met until this 5 day course.


Art Directors 
Valentina Abate - Milliner from Italy with own brand
Melissa Calderon - Designer in a Marketing and communication Agency


With my tutorial creative direction Valentina and Melissa worked as a sybiotic team sharing their skills and ideas to develop a fashion narrative concept. 

© fashiointent - all rights reserved by the team above. 

Kinfolk Magazine Editorial Story to showcase the colour Beige for Spring Summer 2020 -




























for computer screen and app platforms



This inspirational Multimedia concept was evolved last week on the Xmas Edition week of Art Direction for Fashion onsite at Central Saint Martins UAL Granary Square site London.

The short course Art Direction for Fashion runs 6 times onsite in a weekly format.

This team of three Art Directors had not met until this 5 day course.

Daniel Pires - is a photographer for FarFetch Porto
Ines Castro - is a still life photographer for Farfetch Porto
Sarah Valensi - is a free lance graphic Designer based in Paris

With my tutorial creative direction Daniel, Sarah and Ines worked as a sybiotic team sharing their skills and ideas to develop a fashion narrative concept for cross multi media application. The ideas core base structure has the potential to grow into a commercial branding vision broadening its usage for beauty products, interior design and sustainable lifestyle aspirations such as fitness and food products.

© fashiointent - all rights reserved by the team above.