Friday, 10 November 2017

Marni Resort Look Book SS18 - Quirky Italian Glamour

Marni appointed Francesco Risso as its new creative director in 2016, after Consuelo Castiglioni the co founder stepped down after more than 20 years. I was sent this Resort Look Book by Marni's press secretary Herve Ragot, before seeing that Risso previously designed for Prada I was about to write that the collection reminds me of PRADA !The pattern clash and feminine silhouette with asymetric fluting, mixing raw edges and layering with quirky Dressing Up box styling maintains the Marni girls individuality and confidence, Risso has successfully injected a flirty, geeky modernity to the luxury brand.
























Copy Schelay McCarter
Photography - Marni

Wednesday, 1 November 2017

British Fashion Colleges innovation & talent showcase -


This small island has a plethora of Art Colleges, and a history of creative innovation and experimentation, from Edinburgh to London, our colleges are inspiring students to create wonderful new ways of dressing our bodies & challenging convention.
Take a look at some of the best - plucked out by the British Fashion Council for recognition and award. 

 The work of Mathew Thomas, Lloyd James Husband, Gabriella Sardena, Polly Thomas
Ed Littles work

Ed Little

Ed Little

Gabriella Sardena
Manchester school of Art and CSM Textiles MA Graduate Gabriella Sardena's work focuses on textiles and surface textures, combining colours and fabrics to create innovative looks and materials.
Gabriella Sardena, Ian Richardson, Harriet Crowther

Gabriella Sardena

Harriet Crowther

Harriet Crowther, Ian Richardson, Jacob Kane Weir

Harriet Crowther

Ian Richardson


Ian Richardson
Ian Richardson, who was awarded British Fashion Council sponsorship this year, combined 60s silhouettes with and 70s' "domestic consumerism" – resulting in a collection of colourful womenswear pieces featuring fabrics printed with catalogue pages. 






Lloyd James Husband


Mathew Needham

Polly Thomas


Polly Thomas

Sardena specialises in Womenswear at Central Saint Martins;
Crowther Specialises in Menswear at Sheffield Hallam University; 

Richardson specialises in Womenswear at the University of Westminster;
Weir specialises in Menswear at the Manchester School of Art;
Garratt specialises in Menswear Knitwear at Central Saint Martins;
Husband specialises in Menswear at the University of Westminster;
Needham specialises in Menswear Womenswear at Central Saint Martins

Thomas specialises in Womenswear at the Edinburgh College of Art.

Copy Schelay McCarter 
images - courtesy of the BFC

Tuesday, 17 October 2017

Photographer Karen Grace - Mixi Dy Collection show case - Contrasts, Night into Day Narrative













Three of my ex students teamed up to create and produce this out standing fashion shoot post doing my Art direction for Fashion course in July at CSM Granary Square London Campus.
Starting with the clothes a concept was devised to aspirationally communicate the essence of the styling and show case the potential of wearing the bold shapes and strong graphic pattern fabric print designs from Night time glamour to light and easy to wear Day wear.

My Hero Shot choice as a brand image  - I like the way the model communicates through the lens in this image, she connects and would hook you into the brand if published in a magazine, she is mimicking the logo image of body hugging as can be seen on the fabric print -  



Location - South Kensington streets outside V&A London  
Photographer - Karen Grace 
Art Direction - Karen Grace, Milgo Awad, Giulia Barbero,
Styling - Milgo Awad, Giulia Barberostyling, Mixi Dy
Designer - Mixi Dy - Ode to Geode Collection
Model - Charlie
Hair and Make - up - Charlie 

© the team / fashiontent

Please credit.