Friday, 23 October 2020

Slow Fashion Vision - Preloved and Eco brand blends - for Next Normal

We have enough clothes on this planet to clothes the next three generations. Lets find creative ways of re - loving our existing clothes, swop, share, customise, re invent, if you buy new, buy quality, buy less, look locally for artisans and independent small sustainable brands  - make your own, we as consumers have the power to influence and slow down our world to be mindful of how our actions collectively can bring positive change.

This beautiful slow fashion focused narrative to sell the idea that we should love what we have and blend our wardrobe with preloved, and sustainable new brands of quality.

© Basak Erteken
creative Direction - Schelay McCarter